About us

Galleri SoHo is a physical and online marketplace for connecting artists, designers, and artisans, to  costumers, art lovers, and collectors worldwide.

When you buy from us 70% of the profits go directly to the artists, we support creativity, sustainability, innovation and craftmanship.

We love diversity and support it by showcasing and selling products from different origins and cultures

Our Platforms

SoHo concept Store

  • We sell unique, limited edition , sustainable and small patch products
  • Art,  Handicrafts and innovative products where each item tells a story,
  • We promote and distribute unique, ethical, and environment-friendly products made by artisans worldwide.
  • At our art shop, you can find amazing original gifts that will live for a lifetime.
  • You can also order costume-made items and get help with framing paintings or photos.

Located in Stora gatan 18, Västerås


ART D TECH is a platform dedicated to promote and distribute art experiences based on technology such as augmented materiality, Virtual reality, interactive and immersive installations, kinetic sculptures , 3D works, digital art and NFTs.

We also work closely with artists, designers, architects, crafters, programmers, scientists and Art tech developers.

Västerås International Art Fair

Our mission is to promote contemporary culture through Art, Design, Crafts, technology, and Innovation practices in Västerås city to international audience and vice versa

VIAF is born to build and establish a vibrant platform in our city and long-term relations with artists, galleries, art organizations, and collectors worldwide, through presenting high-quality and diversity of different media in an actual and virtual space which allows a large number of people to visit our fair and learn about what our city is offering.

SoHo Clubs

We have created different clubs to satisfy different interest groups:

Creators, Collectors, Companies and art lovers

Our Team

CEO & Co-owner

 Born and raised with a strong art surrounding in Egypt, Ghada has always been involved in the art scene. She’s an Entrepreneur and Fashion designer based in Västerås, graduated from The Higher Institute of Applied arts in 6th of October city (2014).

Ghada is  Galleri SoHo´s marketplace Owner and founder She is also the CEO of Société for arts, scene arts, and culture economical association.

She founder of N.E.S.M.A Visual talent agency and Västerås International Art Fair in 2020

John Risberg

GM &Co-owner

Born and raised in the countryside north of Västerås , Sweden.

John has always been self-motivated and worked from a young age.

He´s an Entrepreneur at age of 23 moved to Egypt and started his own Language center. and entrepreneur in the automotive industry

John is the owner and founder of  SoHo Art shop, He is also a chairman of Société för konst, Scenkonst och Kultur economical association.